The Gartner® Magic Quadrant™ provides a wide-angle view of the relative positions of the market's competitors.
The Gartner Magic Quadrant report is an annual report that is published to help consumers make informed decisions about human capital management (HCM) providers that develop, sell, and market either a single integrated solution or multiple distinct products that falls into one or more of the following categories; administrative human resources, HR Service Delivery (HRSD), talent management applications, and workforce management. The report is broken down by strategic sourcing and midmarket and large enterprises.
The Gartner Magic Quadrant report evaluates vendors strengths and weaknesses to rate who is a market leader, who is challenging the market, and who the "niche players" are. The criteria considered in this evaluation include ability to execute, in the areas of:
- product or service
- overall viability
- sales execution/pricing
- market responsiveness/record
- marketing execution
- customer experience
- operations
and completeness of vision:
- market understanding
- marketing strategy
- sales strategy
- offering (product) strategy
- business model
- vertical/industry strategy
- innovation
- geographic strategy
Whichever HCM solution an organization chooses it will impact all employees at all levels, so it's vital they choose one that fits all their needs. The annual HCM Gartner Magic Quadrant report enables organizations to identify weaknesses and strengths each vendor has, as well as determine who the market leaders are for quality, service, and innovation.