A technology project can be deemed successful only if it meets the business goals the organization set out to achieve. Even if your technical implementation is flawless and your new business processes are highly efficient and clearly defined, you’re not going to see the business results you hoped for unless the users adopt the new technology.
To drive 100 percent user adoption and maximize return on your technology investment, you need to change the behavior of people in your organization. When you introduce a new technology, you’re asking the intended users to alter the way they do things on the job. Since most people prefer the status quo, you may encounter some level of resistance. What you need is a way to break down the barriers and change behavior to encourage widespread adoption.
That’s what change management is all about. Using a systematic model and proven best practices, effective change management helps you plan for transition, overcome obstacles, and drive new behaviors. To ensure your project delivers optimum value, your change management efforts should focus on three key areas: