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    Winning the Future of Work with AI and Soft Skills

    See how an emphasis on soft skills in hiring and development can help your workforce adapt to AI and the future of work.
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    January 14, 2025

    Written By

    Gershon Goren
    Gershon Goren
    Founder and CEO, Cangrade

    Gershon is an accomplished technologist and entrepreneur focused on Cangrade’s mission of leveling the playing field for job seekers. Previously, he led engineering at Webdialogs, an online meeting and communication solution acquired by IBM. Following the acquisition, Gershon was chief software architect in the Lotus group of IBM, delivering LotusLive, now known as IBM SmartCloud.

    Topics

    UKG Partner AI in HR Future of Work Hiring Talent Management
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    This story is a guest contribution from Cangrade, a talent intelligence platform providing AI-powered assessments and talent solutions.

    The rise of artificial intelligence (AI) is shaking up how we work, and it’s happening fast. While it’s easy to focus on how AI automates tasks and reshapes industries, it’s also shining a spotlight on what makes humans unique—and irreplaceable—in the workplace. That’s where soft skills come in.

    If you’re an HR leader, you’re already familiar with how important it is to get hiring, development, and retention right. But now, as AI takes on more technical tasks, soft skills are emerging as the real game-changer for the future of work. Let’s explore why soft skills matter more than ever and how they can help your organization thrive in the future of work.

     

    Why Soft Skills Are More Important than Ever


    Historically, job success was dependent on mastering technical skills, whether it was coding, operating machinery, or managing processes. But with AI rapidly surpassing humans in efficiency and accuracy, the most valuable skills aren’t technical.

    What remains uniquely human are traits like empathy, creativity, adaptability, and communication—qualities machines cannot authentically replicate. These soft skills are the foundation of human connection, enabling employees to build trust, navigate complexity, and drive innovation.

    Think about customer service. AI can handle basics like fixing a billing error or answering a common question in seconds. But what happens when a frustrated customer calls after a bad experience? AI can’t offer genuine empathy, rebuild trust, or turn a negative interaction into a long-term relationship. Those are uniquely human capabilities, and they’re exactly what will set businesses apart in an AI-driven world. 

     

    Shifting from Hard Skills to Soft Skills in the Future of Work


    Hard skills like technical expertise aren’t going away, but they’re no longer enough on their own. Soft skills are increasingly prioritized in talent strategies as the key to driving success as they create value in areas where AI falls short. 

    But here’s the tricky part: soft skills are more complex and harder to measure than technical ones. Unlike hard skills, which are often task-specific and objectively evaluated, soft skills are more dynamic and context-dependent. For example, we often stereotype salespeople as either “hunters” (aggressive and assertive) or “farmers” (nurturing and relationship-driven). In reality, great salespeople thrive with a mix of nuanced traits that vary depending on their team, market, and customers. 

    Every role within a team or organization requires a unique combination of soft skills, and a one-size-fits-all approach won’t cut it.

     

    How AI Can Support Soft Skills Hiring


    Ironically, while AI is driving the need for soft skills, it can also help organizations identify and cultivate them. By analyzing data from existing employees—such as performance metrics, retention rates, and job satisfaction—AI can uncover the soft skills that correlate with success in specific roles.

    This data-driven approach not only improves hiring accuracy, but also reduces bias. Traditional hiring methods often rely on subjective evaluations, which can be influenced by stereotypes or unconscious bias. AI-powered tools can evaluate candidates based on proven predictors of success, ensuring a fairer, more effective process.

    Soft skills-focused hiring also benefits employees. When individuals are placed in roles aligned with their natural strengths, they are more likely to succeed and enjoy their work. This alignment fosters higher engagement and retention, creating a win-win for employees and organizations.

     

    Professional Development in a Soft-Skills-Driven World


    As AI continues to automate technical tasks, professional development must evolve to emphasize soft skills. The traditional model of role-based training is no longer sufficient. Employees need personalized learning plans focused on the soft skills most relevant to their roles and career goals.

    AI can help here as well. By analyzing individual strengths and areas for growth, it can recommend tailored training opportunities. Imagine an aspiring manager getting targeted coaching on conflict resolution or a customer service rep honing their advanced communication skills. This tailored development keeps employees engaged and helps them grow in ways that directly impact their performance.

    A personalized development approach also goes beyond identifying skill gaps to actively enhance performance, engagement, and retention. What’s more, AI can make learning more engaging by tailoring the format to individual preferences. Whether it’s video tutorials, interactive workshops, or hands-on simulations, employees can learn in ways that work best for them.

    The benefits even extend to succession planning and career growth. By mapping soft skills across roles, organizations can identify high-potential employees and prepare them for future opportunities, ensuring a strong talent pipeline.

     

    What HR Leaders Can Do to Prepare for the Future of Work


    Here are some steps to help you identify key soft skills in preparation for the AI-driven future of work at your organization:

    • Assess your workforce: Analyze the soft skills that drive success in your organization. Use assessments, employee feedback, performance data, and manager input to identify what matters most.
    • Adopt AI tools: Leverage AI to evaluate candidates and employees for soft skills. These tools can help you refine hiring criteria, identify growth opportunities, and reduce bias in the hiring process to make more informed decisions.
    • Personalize development plans: Shift from static, one-size-fits-all training to dynamic, personalized development plans that align with high-priority soft skills, and individual and organizational goals.
    • Foster a culture of growth: Encourage employees to embrace continuous improvement, focusing on the soft skills that will keep them competitive and fulfilled.
    • Advocate for responsible AI use: As AI becomes more integrated into talent processes, push for transparency, fairness, and ethical guidelines to ensure it’s used responsibly.
       

    Shaping the Future of Work


    Soft skills are no longer optional—they’re the key to staying relevant and thriving in the workplace. By prioritizing soft skills in hiring and development, organizations will adapt to whatever the future brings and unlock new opportunities for growth, innovation, and connection. 

    This is a pivotal moment to guide your organization toward a future where AI and human talent complement one another. Forward-looking leaders can drive this transformation by focusing on what makes humans special: our ability to connect, create, and adapt.

    Are you interested in boosting your organization’s hiring efficiency and quality through soft and hard skill assessments? Visit Cangrade on the UKG Marketplace to learn more.
    • The People Purpose Blog
    • Winning the Future of Work with AI and Soft Skills

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